Here you will get all the the Answers of Google Digital Unlocked Certificate Final Exam Questions.
In Google Digital Unlocked Certificate Final Exam having 40 questions, whenever you will give an exam they change questions, but don’t worry we have lots of questions answers in many parts. So this is Part -1, where you will get 40 answers of Google Digital Unlocked Certificate Final Exam. If you didn’t get your answers in this Part -1, So look at other Blog Parts that are Part -1,Part-2, Part -3, Part -4, Part -5, Part -6, Part -7 & Part -8.
Here is Part -1 Google Digital Unlocked Question’s and Answer’s –
1-What’s the biggest challenge for most businesses when going online?
2-When looking to advertise a new business online, what is one of the major benefits of display ads?
3-When considering whether to have a web presence for your business, which of the following is not a major factor?
4-When designing content as part of your content marketing strategy, what does the “Think” stage represent in the “See, Think, Do, Care” framework?
5-Which are the first steps you should consider when constructing an online business strategy?
6-What is the term we use to describe how search engines categorise each piece of content?
7-Google Search Console “Crawl” reports let you monitor…?
8-When looking to increase the presence of a website, putting together your search engine optimisation plan will help you plan your steps. Which activity would be first on the list?
9-When optimising a website for search, what impact do meta and title tags have on the search engine?
10-Gaining backlinks to your website is a great way to improve the SEO performance. What best practice will encourage people to link back to your site?
11-Fill the blank: When managing SEM campaigns, the best way to optimise your quality score is to improve the _ of your keywords, adverts, and landing pages.
12-When advertising using Search Engine Marketing (SEM), you only pay…
13-When fine-tuning paid search ads, you change a broad-match keyword to a phrase-match keyword using which symbol?
14-What can you achieve if you divide your search engine marketing account into relevant campaigns and ad groups?
15-Digital marketing isn’t just about selling your products internationally. It can be used to great effect for local businesses. What do we mean by ‘local businesses’?
16-When looking to promote your products and services locally, what are the benefits of using search engine ads?
17-There are lots of social media platforms out there, but what is a benefit of using smaller, more niche social media platforms for your business?
18-When looking to promote a business on social media, what is a good way to grow your social media following or engagement quickly?
19-With more and more users using mobile to look at websites, it is key that you optimise your site so users can find it when searching online. Which two elements should you look to optimise for improved SEO performance?
20-When looking to advertise your business to mobile users, social media advertising can be really effective because…
21-Which of the following tools could be used to gain an insight into the phrases and questions people search for about a given subject online?
22-When it comes to email marketing, what do we mean by the term A/B testing?
23-Which of the following is a benefit of search advertising over display advertising?
24-When advertisers run online ads that typically include an image for people to click on, it’s called…
25-When using display advertising, what could you include in an ad to achieve the goal of driving more sales?
26-If the analytics for your video campaign shows people are only watching the first few seconds of your video, what can you do to try and amend this?
27-When creating video marketing content on a budget, what is the first thing you should consider doing?
28-In the world of analytics, tracking the type of device the user accessed your site by is considered which type of data?
29-When using analytics programmes on your website, which of these do not fall under the category of a dimension?
30-When it comes to web analytics, what insights can you gather using analytics tools?
31-When using web-based analytics tools, by segmenting the data you will be able to achieve which of the following?
32-Why should you avoid focusing on collecting as much data as possible?
33-What is the benefit of using digital data?
34-Which of these is not a benefit for businesses using fully integrated e-commerce platforms?
35-When building your online product store, to make it as effective as possible you should look to optimise the performance by using images in what kind of way?
36-Analytics can help optimise your website for which of the following?
37-If a user abandons their shopping cart without making a purchase, one way to bring them back to complete the purchase is?
38-Fill the blanks: When advertising internationally, you should make your business _ to the new market, consider the ____ and any possible _ implications.
39-Fill in the blank: When considering expanding a business internationally, the best place to start is to__________?
40-If you are looking to expand your company’s presence online internationally, which of the following should you consider with regards to your online content?